Jose Auriemo Neto; The Man Behind the Success of JHSF

JHSF is a leading company in Brazil. The firm has interests in real estate, property management, and luxury services. The company was founded by Jose Auriemo and Fabio Auriemo in 1972. The company initially focused on construction and the real estate market. JHSF is recognized as one of the first real estate enterprises that focus on recurrent income assets. This is what led them to venture into the operation of an airport and shopping malls. The company has developed more than six million square meters of space to date.

They set their sights on other sectors and begun construction on the Shopping Metro Santa Cruz in 2001. The mall in Sao Paulo was the first mall to be integrated with a subway station in Brazil. The company opened the Cidade Jardim complex five years later. This was its first involvement with the luxury market. The complex is home to Shopping Cidade Jardim, several residential towers, and a high-end condominium building. It also has three commercial towers that make up the City Garden Corporate Center. JHSF became involved with the hospitality industry when they acquired a stake in the Fasano Group of hotels. They assumed control of all restaurants that are owned by the group in 2014.

JHSF is the parent company of several malls in the country including the Horto Bela Vista Complex and the Shopping Ponta Negra. JHSF is listed on the Bovespa under the corporate governance category. This is a Brazilian stock exchange. It has a market valuation of R $1.2 billion. Jose Auriemo Neto is the eldest son of Fabio Auriemo. He launched Park Bem during his early days at the company. This is the parking lot management unit of JHSF. Jose has intensified the company’s foray into the high income and luxury market since he took over as CEO. He stepped up to become the chairman of the board of directors in 2014. He helped the company to secure the rights to develop its first shopping mall. The company secured exclusive partnerships with high-end brands such as Pucci, Jimmy Choo, and Hermes.

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